Unleashing the potential of Platform Economy

Upon successful completion of the program, participants will be able, 

• To Understand the fundamentals of platform economics and network effects.
• To Develop strategic insights for creating and managing digital platforms.
• To Understand the complexities of the Networked Market.
• To Apply the principles of the Networked Market for the competitive edge .

Module 1
Introduction to Platform Economics
>Fundamentals of Platform Economics
>Key Concepts: Network Effects, Multi-Sided Markets, and Value Creation

Module 2
Identifying Network Effects in the Industry
>The Success of Major Digital Platforms and lessons for companies
>Understanding network effects, positive feedback loops, and tipping points and its application in business

Module 3
Strategic Decision-Making in Networked Markets
Understanding market thickness and its application in the networked market
Identifying Congestion in the Network Market
How to reduce congestion and ensure safety.

Module 4
Strategic Role in Digital Platforms
>Digital Transformation and Platforms
>Building and Scaling Platforms for business
>Platform Ecosystems and Governance

Module 5
Platform Strategies and Multi-Sided Markets
>Strategies for Multi-Sided Platforms (MSPs)
>Differences between MSPs and traditional resellers.
>Examining the strategic considerations of MSPs like eBay and thredUP.

Module 6
Generating Revenue for Platform Economics
>Types of Platform Business Models
>Revenue Streams and Monetization Strategies
>Crowdsourcing and Crowdfunding Strategies for Platform and Networked Economy
>Economics of Crowdsourcing and Crowdfunding

Module 7
Decision-Making and Future Trends
>Emerging Trends and Innovations in Platform Economics
>The impact of AI, blockchain, and other technologies.

Module 8
Risk and Regulation in Platform Economics
>Identifying Risk in Platform Economics
>Role of Regulation In Platform Economics
>How to Navigate Risks and Regulatory Challenges for Platform Economy

This program is ideal for:

• Senior Executives and Managers
• Business Development Leaders
• Strategy and Innovation Managers
• Digital Transformation Leaders

1. Registration fees include the following:

   For all the participants:

   • Classroom sessions
   • Reading material
   • Registration kit
   • Internet and Library access
   • Hard Copy Certificate for Course Completion at the end of the programme

   Residential participants:

   • Single occupancy AC rooms in the MDP hostel
     Check-in and check-out time: The earliest check-in time 3.00 pm (one day before program commencement
     The latest checkout time is 10.00 am (one day after program completion)
   • Tea, breakfast, Lunch, dinner in working hrs.

   Non Residential participants:

   • Breakfast, Working Lunch, tea & snacks

2. Refund policy

   Fees once paid can be adjusted for 1 financial year against future nominations only. In case a course is canceled on account of inadequate participation or any other unforeseeable reasons, the participants will be informed of the cancellation by e-mail or Fax and the fee will be refunded. IIM Mumbai will not be liable for any other expenses incurred by the company or the participant. Any transaction fee will not be refunded.

3. Individual Registration

   If you wish to register & make payment, please click here Register

4. Company-sponsored / Bulk Registration:

   • In the case of company-sponsored candidates, please share the nomination list and GST details to program@iimmumbai.ac.in for invoice generation.

     Download the INVOICE DETAILS FORM

   • Note: Discount is applicable for 5 or more participants from same organization against invoice.